Hmm, this will be a little strange. In general, i look for something that is not RO. Yeah, weird, i know, but what interests me is the server owners who get the idea that if i wanted to play IRO, i would be on IRO. I don;t want to play IRO, so i am not there. Believe it or not, it is actually really hard to find admins who get this, most just make "IRO with hats" (or wings).
Show me you have really thought about the game, and how to take what IRO did and go that next step. In general, i like low rates that play like mid to high rates, usually due to the admin being really inventive. Sometimes its custom skill trees, sometimes its a stat boost across the board, sometimes some really well done wings or hats that are quest available (no donates, i am so sick of donates i won't stay on a donate server five minutes). Something that takes the game to that next level of play, other then just tweaking the rates.
in a list;
1) I should have to relearn the game on every server I play. If the normal builds work the normal way on your server, you fail.
2) This is not IRO. Show me how much you are not IRO
3) PVP is over rated, most people who do PVP don't know how. Those who know, know PVM is more challenging. Try soloing a bloody knight sometime. Then try soloing ten...without dying.
4) poring coins are really cute. So are most of your 2 minute "find the whatever" events. If i wanted cute, i would play maple story. Make events that are going to take the whole server a whole afternoon to clean up... I mean, "finish". Like 50 undead...of each type...in every town.
In general, it should be easy to PvM low to mid level mobs, but the events should be a challenge that puts WOE to shame.